“The ability to simplify means to eliminate the unnecessary so that the necessary may speak.” – Hans Hofmann
I am a proven creative leader with the ability to build extraordinary customer experiences through clear, concise, and compelling brand engagement strategies.
My gift is my ability to assemble extraordinary, creative teams and to absorb complex business information, distilling it to its essence. These gifts have allowed me the honor of working with some of the best companies and leaders in the world – sharply honing their brand strategies, building unique and effective customer interactions, and designing products customers love to use,
Since 1986, I’ve served as a trusted brand and business consultant to senior executives, non-profit directors, and small business owners including 3com, AT&T, Atlanta Public Broadcasting, The Center for Civil and Human Rights, Coca-Cola, Delta Air Lines, Emory University, General Motors, J.M. Huber, The National Multiple Sclerosis Society. Rinnai Corporation, Neenah Paper, Woodruff Arts Center, The Salvation Army, HCL, and Worldspan – among so many others.
My work as a product leader, creative director, brand strategist, and experience designer has garnered nearly 100 awards. My work has been featured in Communication Arts, How, Critique, Print, The Atlanta Business Chronicle, and other notable local and national publications. I’ve also been welcomed by numerous corporate, civic, and educational groups as an expert speaker on brand strategy, UX and UI design, ADA, WCAG, and 508 compliance, and Design Thinking.